Sampled from 6 of Heimat-Info's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4FCFC bg
#D6DDDD
#247CBC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Wissen, was los ist in Ihrer Heimat! In der Heimat-Info App finden Sie alles auf einen Klick: Aktuelles aus dem Rathaus, Veranstaltungen und Neuigkeiten der Vereine, die Öffnungszeiten des Wertstoffhofs u.v.m. Durch den Erhalt von Push-Nachrichten sind Sie immer tagesaktuell informiert. Sie bestimmen dabei, von welchen Bereichen Sie die Informationen erhalten möchten. Einfach downloaden und los geht’s. Verfügbar in: Aholfing Ahorntal Albertshofen Alteglofsheim Altenbuch Altendorf Altenthann Althegnenberg Aresing Arnstein Attenkirchen Atting Au i.d. Hallertau Aub Auerbach i.d.OPf. Aufhausen Bach a.d. Donau Bad Neualbenreuth Barbing Bayerbach Bayerisch Eisenstein Bellenberg Beratzhausen Berg b. Neumarkt Bergen Bergheim Berglern Bernhardswald Betzenstein Birkenfeld Bischbrunn Bischofsheim i.d.Rhön Bischofsmais Bockhorn Bodenmais Breitbrunn Breitenbrunn Bruckberg Buch am Buchrain Buch…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Heimat-Info's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Heimat-Info runs a light set with one background colour (#F4FCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #247CBC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.