Screenshot style breakdown
Sampled from 5 of TREAT: Play & impact REAL dogs's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#B42444 bg
#BE425E
#649404 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Welcome to TREAT - the game that lets you make a difference in the lives of real dogs! TREAT is not just another app – it's an opportunity to play, connect, and positively impact the lives of real shelter dogs in need. Select a real shelter dog in your area. Play with your chosen dog to earn rewards such as FREE treats, which will be sent directly to them via Chewy. Get notified when your dog finds a new home! **Play with Purpose: Impact Real Lives** Adopt virtual pets and play with them to earn rewards, treats and essential items that are sent to real rescue dogs. Your every action within the game resonates with care and kindness. **Send Real Love: Treats Delivered by Chewy** As you progress through the game, you can send real treats, meals, and items to shelter dogs, which can be tracked through Chewy. Imagine the joy you'll bring to those wagging tails with every package you send!…
App details
What you can learn from TREAT: Play & impact REAL dogs
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are TREAT: Play & impact REAL dogs's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: TREAT: Play & impact REAL dogs runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #B42444) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #649404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.