Sampled from 6 of Templify・Story & Reel Maker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#9C644C accent
#FFFFFF text
Never edited a video before? Start here. Templify is built for first-time creators, small businesses, and personal brands who want professional results without the learning curve. This beginner-friendly video editor, reel maker, story maker, and AI-powered creation app helps you make polished content fast. No timeline. No confusion. Just templates and smart tools that do the hard work for you. Why people choose Templify: - Create videos in minutes, not hours. - Pick a template, drop in your clips, customize, and export. - Use BeatSync to automatically match your content to music. - Make Reels, Stories, TikToks, collages, and short-form videos faster. - Get polished results from day one with guided templates, smart animations, and designer fonts. Everything you need in one app: • 1,000+ templates designed for engagement • One-tap BeatSync with no timeline editing • Auto-captions an…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Templify・Story & Reel Maker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Templify・Story & Reel Maker runs a dark set with one background colour (#040404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #9C644C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.