Sampled from 6 of Well by Samitivej's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#449C2C accent
#111111 text
Well by Samitivej is a healthy lifestyle app developed with Samitivej Hospital experts to deliver a personalized health coaching experience. Designed for a long, high-quality life, the app covers the 6 pillars of healthspan by syncing with your Smart Watch to track daily activities and build better habits. It also features personalized health screenings to assess risks, offering long-term care like having a personal doctor while seamlessly connecting all your hospital services in one app: • Personal Health Coach: Understand your health along with personalized recommendations. • Health Packages & Vaccines: The right health packages and vaccines for you and your loved ones. • Medical Records: Instant access to your medical history and checkup reports. • Appointments & Consultations: Hospital visit bookings or video call consultations. • Bill Payment: Secure medical bill payments…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Well by Samitivej's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Well by Samitivej runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #449C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.