Sampled from 6 of BetterSleep: Relax and Sleep's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040C34 bg
#272E50
#046454 accent
#FFFFFF text
→ “Best app for sleep” – Reviewed.com → Named Apple’s "App of the Day" over 65 times → “The most positively reviewed app in the history of the Apple Store” – Business Insider Relax Melodies is now BetterSleep. It’s the same great app with all the sounds and content you know and love but with a new sleep tracker, sleep recorder and a beautiful new layout. Sleep better. Feel better. BetterSleep helps you understand and improve your sleep with its easy-to-use sleep tracker, sleep recorder, premium sleep sounds, amazing stories and soothing guided meditations. Doesn't that sound dreamy? Leading doctors, neuropsychologists, and sleep experts recommend BetterSleep . . . and 91% of our listeners say they slept better after using the app for just one week. Premium Audio Content Fall asleep easily, sleep soundly, and develop lasting sleep habits, with dreamy soundscapes, narrated sleep stori…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 18 screenshots above are BetterSleep: Relax and Sleep's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BetterSleep: Relax and Sleep runs a dark set with one background colour (#040C34) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #046454, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.