Screenshot style breakdown
Sampled from 6 of Alarm.com's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#E4741C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Keep your home or business connected, protected and one step ahead with Alarm.com. Our technology connects your security, locks, lights, video cameras and more into a single system that protects you from crime, fire, carbon monoxide and even water damage. Our all-in-one app for iPhone, iPad or Apple Watch makes it easy to: • Control your entire property remotely • Know what’s going on with intelligent alerts and live video feeds • Automate your daily security routine and other time-consuming tasks Our Apple Watch-supported features make connecting with home or work as easy as checking the time, with alerts, video clips and a full range of smart controls accessible right on your wrist. Note: This app requires a compatible system and an interactive Alarm.com service plan. Feature availability varies based on system, equipment, and service plan. Visit www.alarm.com for more informatio…
App details
What you can learn from Alarm.com
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Alarm.com's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Alarm.com runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #E4741C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.