Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of X's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#94141C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
X (formerly Twitter) is a social media app where you can follow breaking news, live events, and trending topics as they happen. Sports, tech, music, politics: whatever you're into, the conversation starts here, raw and unfiltered. It's also a place to be heard. Post your take on the day's news, go live, and grow an audience for whatever you create. Millions of people come to X every day to find out what's happening and talk about it. WHAT YOU CAN DO ON X - Follow breaking news – Get news from around the world before it hits the headlines, with real-time updates on trending topics and viral conversations. - Post to a global community – Share your thoughts, photos, and videos. Join millions of users shaping public dialogue across social, cultural, and political conversations. - Ask Grok – Grok is the AI assistant powered by X's real-time data. Ask Grok to summarize trending news, expl…
App details
What you can learn from X
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are X's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: X runs a dark set with one background colour (#040404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #94141C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.