Sampled from 3 of Västerbottens-Kuriren's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040444 bg
#27275E
#1444DC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Med VK-appen i fickan missar du inga viktiga nyhetshändelser. Här finns alla artiklar och reportage – exklusivt i appen hittar du sådant som spel och ljud. Appen ger dig också tre flexibla nyhetsflöden där du väljer flik: klassisk startsida, senaste nytt eller unikt för dig. Du kan spara artiklar, följa ämnen/skribenter och styra pushnotiser. Har du idéer eller synpunkter som kan förbättra upplevelsen i appen? Hör av dig till feedback@vkmedia.se För att läsa papperstidningen i digitalt format på din smartphone eller surfplatta, använd den separata appen VK e-tidning.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Västerbottens-Kuriren's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Västerbottens-Kuriren runs a dark set with one background colour (#040444) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #1444DC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.