Sampled from 6 of NRK TV's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#043C84 bg
#275795
#6CC4EC accent
#FFFFFF text
Se hele NRKs store utvalg av serier, dokumentarer, underholdning, film, sport og nyheter. Det finnes også egne kategorier for barn og familie med innhold som alle vil like. I tillegg vil du oppleve at du kan: - spole tilbake og se direkte-TV opptil tre timer forsinket dersom du gikk glipp av starten på programmet du ville se - benytte Airplay eller Chromecast for å se programmene på storskjerm - logge på og få muligheten til å fortsette der du slapp, og enkelt finne igjen dine favoritter Av rettighetsmessige årsaker er størsteparten av TV-innholdet kun tilgjengelig i Norge.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are NRK TV's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: NRK TV runs a dark set where the background shifts from screenshot to screenshot (first shot #043C84) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6CC4EC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Entertainment apps approach the same problem? Browse more Entertainment apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.