Sampled from 6 of Annabel Karmel Kids Recipes's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#8C3454 bg
#9C506B
#042C4C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Make feeding your baby, toddler and family easier with Annabel Karmel's multi award-winning recipe app. From first tastes and baby-led weaning to family meals, you'll find expert guidance, practical tools and over 1,500 nutritious recipes all in one place. Millions of families rely on Annabel's recipes and advice to raise healthy, happy babies. With over 35 years of baby and children’s food expertise, Annabel’s app is the leading resource for making mealtimes simple - and tasty. Start your 7-day FREE TRIAL today! OVER 1500 SIMPLE RECIPES It’s easy to search for, filter and save over 1500 delicious, nutritious recipes for every age and stage. You’ll NEVER be stuck for mealtime inspiration again. Plus, enjoy a fresh batch of recipes from Annabel’s kitchen every week. 100+ FIRST FOODS This is your ultimate guide to safely introducing 100+ first foods to your baby. Learn how to safe…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Annabel Karmel Kids Recipes's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Annabel Karmel Kids Recipes runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #8C3454) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #042C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.