Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of BBC iPlayer's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#04040C bg
#27272E
#EC5C9C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Enjoy BBC iPlayer in the palm of your hand, from live news coverage, music and big sporting events to great comedies, gripping documentaries and nail-biting dramas. KEY FEATURES: WATCH ON DEMAND Discover the latest TV series including The Traitors, Race Across the World and Gladiators. LIVE TV Pause, restart and rewind live channels part way through so that you don’t miss a thing. OFFLINE VIEWING Download shows to your device so that you can watch on the go. PARENTAL CONTROLS Create a child profile for a more age appropriate experience with all their favourite shows from CBBC, CBeebies and more! MORE FEATURES TO ENJOY: - Build a watchlist of your favourite shows. - Sign in or create an account so that you can start watching on one device and resume watching on another. - Receive recommendations of shows we think you might enjoy. - Stream programmes to your TV using Apple A…
App details
What you can learn from BBC iPlayer
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are BBC iPlayer's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BBC iPlayer runs a dark set where the background shifts from screenshot to screenshot (first shot #04040C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC5C9C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Entertainment apps approach the same problem? Browse more Entertainment apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.