Sampled from 6 of CBC News: Breaking & Local's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#EC0404 accent
#111111 text
Captions read from the screenshots (OCR, may contain small errors): 4 headlines, 9.3 words on average (longest 15).
From breaking news alerts to in-depth coverage, the CBC News App is a fast and easy way to catch up on what’s happening in your local area, in Canada, and the World. Features: Lock Screen Widget - View the latest headlines directly on your lock screen for quick and easy access to the top stories. News Alerts - Subscribe to push notifications for news stories that interest you and are relevant to your life. In-Depth Coverage - Get trusted insights and in-depth analysis from our award-winning journalists. Breadth of Coverage - Local, National & World news. Live Coverage - Stream news as it happens and shows, including Canada's Nightly Newscast, The National. Regional Coverage - Get the latest news headlines in Toronto, Montreal, Vancouver, Halifax and Calgary. Personalization - Select your platform layout and the regional news you want to follow. Save & Share Stories - Save stori…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are CBC News: Breaking & Local's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CBC News: Breaking & Local runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC0404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.