Sampled from 6 of 中信银行's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#7CACEC accent
#111111 text
中信银行 APP 是中信银行为满足客户移动金融需求推出的线上金融服务平台,致力于为客户提供安全、快捷、便利的移动银行使用体验,让用户随时随地掌控金融服务。APP提供包含借记卡、信用卡、转账、投资理财、个人贷款等全品类金融服务,并提供养老规划、出国金融及权益活动等多种增值服务,为客户提供有温度的财富管理服务,践行“让财富有温度”的品牌主张! 中信银行APP 12.0,新开始 更卓越 【美学新主张】视觉全新呈现,体验更显专业。 【财富新征程】黄金理财存款基金,专业配置更省心。 【服务新体验】新客旅程式引导,功能体验全升级。 【消费新主场】信用卡|惠生活,服务更贴心,用卡更便捷。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are 中信银行's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 中信银行 runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7CACEC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.