Sampled from 4 of BMO Mobile Banking's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#0474BC accent
#111111 text
Reading the caption text from the screenshots in your browser…
With the BMO® Mobile Banking app, completing everyday transactions is quick and easy so you can get on with your day, your way. Plus, BMO Mobile Banking is safe and secure, so you can confidently bank on the go. We work hard to protect your confidential information and privacy. Rest assured that you are protected by our 100% Electronic Banking Guarantee. We will reimburse you 100% for any losses to your personal bank accounts resulting from unauthorized transactions through BMO Mobile Banking. For more information please visit: bmo.com/security FEATURES: • View your banking, credit card and rewards, mortgage, and investment balances directly from your Account Summary. View transaction history on any of your accounts • Transfer funds including cross currency and send an INTERAC e-Transfer®* • Add/edit INTERAC e-Transfer recipients • Pay bills, manage Payees, set up future-dated bi…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are BMO Mobile Banking's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BMO Mobile Banking runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0474BC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.