Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of ShopFully's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#AC3C4C bg
#B75765
#B4946C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
ShopFully is a leading digital platform used by over 30 million smart users worldwide to prepare for their shopping in their local stores. The platform contains a variety of information including details about promotions, new products, shops, opening times and contacts for the main retailers and brands in each shopping category, easily accessible to users. MAIN FEATURES BROWSE & EXPLORE: find a new way to browse catalogues Browse all the catalogues near you and stay updated about the offers from Big W, Coles, Aldi, The Good Guys, Godfreys, Myer, Lowes, Kathmandu, Kincrome, Sanity, Total Tools and many more. Catalogues, Promos, Coupons, Offers: all that you need for shopping using just one app. From now on, besides browsing a standard catalogue, you can easily find single products on offer and read all the details. SEARCH & DISCOVER: finding what you are looking for has never been a…
App details
What you can learn from ShopFully
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are ShopFully's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ShopFully runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #AC3C4C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #B4946C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.