Sampled from 6 of iMagazine.pl's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#04A4E4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
W aplikacji iMagazine przeczytacie wszystkie wydania naszego magazynu, zarówno na iPhone’ie, jak i na iPadzie. Treści względem wersji tradycyjnej wzbogacone są o elementy multimedialne jak chociażby filmy. Wydania iMagazine można czytać, nie będąc podłączonym do internetu. Połączenie potrzebne jest tylko do pobrania numeru. iMagazine to wyjątkowy na polskim rynku magazyn, który łączy ze sobą lifestyle, podróże i sztukę ze światem technologii. Tworzą go profesjonaliści, jak i hobbyści, których łączy jedno – pasja i zamiłowanie do otaczającego nas świata. Dziękujemy, że jesteście z nami! ---- Our app gives you access to all of our magazine’s issues, on both the iPhone and iPad. Its contents are further enhanced by multimedia, such as embedded movies. iMagazine can be read without being connected to the internet. An internet connection will be needed only to download the issue and m…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are iMagazine.pl's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: iMagazine.pl runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04A4E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.