Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of M&S - Fashion, Food & Homeware's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#141414 bg
#343434
#CC9C84 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
SHOP M&S WITH EASE Make shopping for your favourite M&S products easier than ever, whether you're at home, on the go, or in store, with the M&S app. From gift ideas to the latest fashion, home, and beauty finds, shop across all your essentials and make every purchase more rewarding with your digital Sparks loyalty card. With Sparks you’ll unlock exclusive offers, birthday treats and much more. Browse thousands of food products, check prices, discover the latest Dine In menus, check availability, and be the first to find out what’s new. SHOP ACROSS YOUR FAVOURITE CATEGORIES From fashion to food, shop with ease across our bestselling categories: - Womenswear, lingerie, menswear, & kidswear - School uniform - Beauty & skincare - Homeware & furniture - Flowers, hampers, food & wine - Seasonal offers & sales GET MORE FROM M&S WITH SPARKS - Personalised Sparks offers tailored to yo…
App details
What you can learn from M&S - Fashion, Food & Homeware
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are M&S - Fashion, Food & Homeware's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: M&S - Fashion, Food & Homeware runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #141414) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #CC9C84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.