Screenshot style breakdown
Sampled from 6 of 一个's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#645434 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
“复杂世界里，一个就够了”，作为一款简约的新媒体阅读产品，ONE希望为热爱生活的你们带来丰富且优质的内容，重拾安静阅读的心情。 在这里，你可以： 每天安静地阅读30分钟； 在图文影音的世界里，发现与众不同的视角； 重拾收音机，让碎片时光变得更有意义； 关注感兴趣的作者，迅速找到喜爱的内容； 写下你的故事和心情，生成你的个性小记。 你可能正在上下班的路上，也可能是上课前后的间隙；可能是午后小憩片刻，也可能是夜晚独处时分，打开「ONE·一个」，发现你的新领地。
App details
What you can learn from 一个
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are 一个's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 一个 runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #645434, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Book apps approach the same problem? Browse more Book apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.