Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Amex España's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#046CCC bg
#2780D3
#7CB4E4 accent
#FFFFFF text
Screenshots
Icon palette
About this app
Con la aplicación oficial de American Express puede añadir su Tarjeta a Wallet, apagarla temporalmente, recibir notificaciones, consultar sus movimientos recientes, cargos pendientes, saldo, el importe máximo de una compra y los puntos acumulados. Y si está registrado en el programa Membership Rewards®, pague las compras ya realizadas con puntos Membership Rewards. Acceda de forma rápida y segura con Face ID o Touch ID. Características: • Acceda a su Cuenta con Face ID o Touch ID • Active su Tarjeta y cree su usuario y contraseña para los Servicios Online de American Express • Recuerde su usuario y reestablezca su contraseña cuando lo necesite • Registre o actualice su dirección de correo electrónico • Compruebe sus movimientos recientes y saldo, incluyendo los cargos pendientes • Añada su Tarjeta a Wallet • Apague su Tarjeta temporalmente • Reciba notificaciones en tiempo real cuando …
App details
What you can learn from Amex España
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Amex España's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Amex España runs a dark set with one background colour (#046CCC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7CB4E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
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Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.