Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Big Bus Tours: Hop On, Hop Off's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#94042C bg
#A22749
#FCDC04 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Big Bus Tours is your essential travel companion for hop-on hop-off sightseeing aboard our double-decker buses, across more than 25 cities worldwide, including London, Paris and New York. Our free app brings together everything you need to make the most of your visit, from real-time bus tracking to ticket booking, all in one place. Over 25 Cities Worldwide Switch easily between cities, with no additional downloads required when you move on to your next destination. Join over four million tourists who explore with us every year. Real-Time Bus Tracking See the real-time location and stop arrival times of our Big Buses. Interactive Maps View our Big Bus tour routes, stop locations, landmarks and attractions. Stop Details Accurate pins on our maps, with supporting location photographs, addresses, descriptions and walking directions from your current location. Service Alerts Stay update…
App details
What you can learn from Big Bus Tours: Hop On, Hop Off
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Big Bus Tours: Hop On, Hop Off's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Big Bus Tours: Hop On, Hop Off runs a dark set with one background colour (#94042C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCDC04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.