Screenshot style breakdown
Sampled from 3 of Bluefit's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#44A444 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Com o Bluefit, todos os alunos das academias que usam o EVO conseguem levar a experiência do treino para onde estiverem! Veja tudo que o Bluefit oferece para a sua experiência de treino: - Acesse seus TREINOS: informações sobre os exercícios, cargas, repetições, dicas de execução e vencimento do treino. Consulte também sua avaliação física sempre que quiser. - Consulte a AGENDA de aulas: faça check-in, consulte horários, reserve lugar na sala e, se aula que você quer estiver lotada, seja notificado assim que tiver vaga disponível! - NOTIFICAÇÕES: o Bluefit avisa das suas próximas atividades ou se alguém te mandou uma mensagem, assim você não corre o risco de perder mais nenhuma aula ou aquele recadinho importante! E muito mais!
App details
What you can learn from Bluefit
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Bluefit's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Bluefit runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #44A444, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.