Sampled from 3 of 贵州医保's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#349CFC accent
#111111 text
贵州医保APP是四川久远银海软件股份有限公司在贵州省医疗保障局的指导与支持下为全省参保人员提供贵州医保网上在线服务的新平台应用。应用包含医保线上支付、特殊药品线上结算、电子社保卡申领及应用、异地就医备案登记及相关查询功能。贵州医保APP将不断优化与改进,致力于为参保人提供更好的线上服务。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are 贵州医保's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 贵州医保 runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #349CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.