Sampled from 6 of FT Digital Edition's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C2C34 bg
#494950
#AC3C5C accent
#FFFFFF text
Your daily Financial Times newspaper, delivered to your device as it goes to print. Now with search to quickly find and save articles across editions. WHAT MAKES IT DIFFERENT FROM THE FT APP • View global print editions in 3 reading modes • Editor-curated news in a classic newspaper layout • Exclusive digital access to FT magazines normally available only in print • Translate articles into 30+ languages • Previous editions of the newspaper dating back 15 years APP FEATURES: • Search for and save articles across editions • Listen to articles with AI audio • Download editions to read offline • Set alerts to stay ahead of the day's news • Change the font size for easier reading EXCLUSIVE MAGAZINES INCLUDE: • HTSI (formerly ‘How To Spend It’): The FT's weekly, multi-award winning luxury lifestyle magazine covering fashion, design, and the arts. • FT Weekend Magazine: A supplement to the …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are FT Digital Edition's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: FT Digital Edition runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #2C2C34) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #AC3C5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.