Sampled from 5 of Popeyes Brasil's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FC7C04 accent
#111111 text
Uma das marcas que mais cresce no mundo, o POPEYES® foi fundado em 1972 em Nova Orleans, na Louisiana, e conta com mais de 3 mil restaurantes nos EUA e outros países. Com o saboroso diferencial de ter sanduíches feitos 100% com carne de peito de frango marinada por, no mínimo, 12 horas e empanada nos próprios restaurantes, o POPEYES® oferece uma experiência única de sabor. Baixe o App do Popeyes e aproveite nossas ofertas para comer sozinho ou dividir com a família!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Popeyes Brasil's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Popeyes Brasil runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FC7C04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.