Sampled from 6 of UnitedConsumers's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F47C2C bg
#D66D26
#FCC49C accent
#111111 text
UnitedConsumers is een consumentencollectief voor iedereen. We bieden voordeel op energie, auto- en zorgverzekeringen, mobiele abonnementen en tanken. We kopen groot in en de korting die we daarmee krijgen, geven we aan onze deelnemers. Zo kan ook jouw maand goedkoper. Al je producten in 1 overzicht Altijd en overal inzicht in je producten en besparingen, handig in één overzicht. In de app pas je eenvoudig je eigen gegevens aan of geef je wijzigingen door. Mijn energie Je ziet hoeveel energie je per maand verbruikt en kunt zelf je termijnbedrag aanpassen. Mijn autoverzekering Je polis altijd bij de hand en je kunt direct schade doorgeven. Mijn zorgverzekering Je ziet direct hoe je bent verzekerd en welke vergoedingen daarbij horen. Mijn tanken Bekijk je besparing en vind snel een tankstation met korting in de buurt. Mijn mobiel Je vindt hier alles over je huidige abonnement en…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are UnitedConsumers's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: UnitedConsumers runs a light set where the background shifts from screenshot to screenshot (first shot #F47C2C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FCC49C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.