Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Business Empire: RichMan's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#042C6C accent
#111111 text
Screenshots
Icon palette
About this app
Business Empire: RichMan is more than just a passive business game simulation where players make investments and watch their earnings grow. It's an interactive online or offline business game simulator that allows players to make strategic business decisions and take calculated risks to build their business empire. Install Business Empire: RichMan and discover a variety of options to build your empire and reach new heights of success. You can choose to open businesses in six different categories, including retail stores, restaurants, and banks. With the ability to hire employees and make strategic decisions, you can grow your businesses and increase profits. For those of you who prefer to invest in the stock market, Business Empire: RichMan allows players to buy virtual shares in famous companies and monitor their investments to maximize their virtual earnings. Alternatively, players …
App details
What you can learn from Business Empire: RichMan
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Business Empire: RichMan's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Business Empire: RichMan runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #042C6C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Games apps approach the same problem? Browse more Games apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.