Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Friends – Pengu, Bao & Mellow's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCEC bg
#DDDDCF
#6CBCFC accent
#111111 text
Screenshots
Icon palette
About this app
Friends is a social AI companion app with cute virtual pets you grow over time – alone or together with real-life friends. Raise AI companions, share moments, and build routines for focus, self-care, and connection. Friends turns everyday life into something more personal, social, and fun. Your AI companions learn from you, adapt to your routine, and evolve based on your interactions over time. Social AI Companions That Evolve With You Friends is social by design. Raise companions on your own or together with someone you care about — share progress, moments, and playful interactions along the way. Every action shapes their personality, unlocks new behaviors, and creates small surprises over time. Choose Your AI Companion Each companion supports a different part of your day: Pengu – A Shared AI Companion for Two People Pengu is a shared AI companion you raise together with a partne…
App details
What you can learn from Friends – Pengu, Bao & Mellow
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Friends – Pengu, Bao & Mellow's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Friends – Pengu, Bao & Mellow runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCEC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6CBCFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.