Sampled from 6 of BOOK UP's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#9C745C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Modèle ? BOOK UP facilite l'accès aux modèles dans divers domaines, comme la coiffure, l'esthétique, ou la photographie, grâce à des tarifs réduits. Les prestations peuvent être gratuites, à faible coût ou même rémunérées. Qui peut devenir modèle ? Tout le monde ! Aucun critère spécifique ni expérience n’est requise. Professionnel ? Notre plateforme de réservation, dédiée à la recherche de modèles, vise à faire gagner du temps aux professionnels. Pour simplifier la prise de rendez-vous, un agenda en ligne est intégré, permettant d’ajouter facilement différents créneaux horaires et de visualiser automatiquement les modèles inscrits sur votre annonce. Les tarifs des abonnements peuvent varier selon le pays ou la monnaie locale. Les abonnements seront débités de votre carte bancaire via votre compte iTunes. Votre abonnement se renouvellera automatiquement à moins qu'il ne soit annulé au…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are BOOK UP's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BOOK UP runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #9C745C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.