Sampled from 6 of a.s.r.'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCE4 bg
#DDDDC8
#F4D48C accent
#111111 text
Je hebt als particuliere klant snel en eenvoudig toegang tot je productoverzicht in een veilige omgeving. Hier kun je zaken rondom je a.s.r. producten regelen. Zo heb je altijd de juiste gegevens bij de hand, waar je ook bent. Alleen bij de eerste keer openen van de app dien je in te loggen met je a.s.r. account. Hierna kun je ervoor kiezen of je wilt inloggen met je pincode, vingerafdruk of gezichtsherkenning. Zo log je eenvoudig en veilig in. Waarom gebruikmaken van de app van a.s.r.? Altijd de juiste gegevens bij de hand. Waar je ook bent, je hebt altijd toegang tot je a.s.r. producten en je gegevens. Eenvoudig, veilig en snel inloggen Iedereen met een persoonlijk a.s.r. account kan inloggen in de app van a.s.r. door gebruik te maken van een pincode en optioneel gezichtsherkenning of vingerafdruk. Zo log je eenvoudig en veilig in. Je a.s.r. producten in één handig overzicht …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are a.s.r.'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: a.s.r. runs a light set with one background colour (#FCFCE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4D48C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.