Sampled from 4 of Zulal Water's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#4494AC accent
#111111 text
Welcome to “Zulal” - Elevating Hydration, Redefining Refreshment! At Zulal, we're not just a water company, we're a commitment to excellence in hydration. Our mission is to provide you with more than just water - we deliver a symphony of features that redefine what quality hydration truly means. Unmatched Taste: The clean taste of Zulal pure water sets a new benchmark in refreshment. Once you taste the difference, you'll never look back. Essential Minerals: Zulal water is enriched with essential minerals that your body craves. These natural electrolytes not only enhance taste but also support your overall well-being. Sustainability Champion: We're more than just water – we're stewards of the environment. Our bottles are made from 100% recyclable materials, and we're on a journey toward reducing our carbon footprint. Advanced Filtration: We take Hamda Well water with advanced filtra…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Zulal Water's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Zulal Water runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4494AC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.