Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of The Fragrance Shop - TFS App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#C48C7C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Become a My TFS member & start saving with 20% off your fragrance orders. Join The Fragrance Shop family and get the best price with the THG Price Match Policy, FREE 48h Express Delivery and FREE Samples with your order! We showcase over 150 fragrance brands and over 200 beauty brands, all of which are available for you to browse within our TFS app! Explore women's & men's fragrances from luxury brands including Dior, Chanel, Rabanne, Yves Saint Laurent, Prada, Jean Paul Gaultier, Versace & many more. Established in 1994, our aim is to make mainstream and luxury fragrance affordable and accessible. With over 200 stores across the UK, visit your favourite fragrance experts in-store, online or via the app and spray a little happiness…
App details
What you can learn from The Fragrance Shop - TFS App
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are The Fragrance Shop - TFS App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: The Fragrance Shop - TFS App runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #C48C7C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.