Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of HEMA's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#9C1CFC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
met liefde gemaakt Met onze vernieuwde, gebruiksvriendelijke app bekijk en bestel je gemakkelijk al jouw favoriete producten en heb je altijd je HEMA pas binnen handbereik. actuele aanbiedingen In onze app zorgen we ervoor dat jij geen aanbieding mist. In het kortingsscherm heb je alle aanbiedingen in één centraal overzicht. Naast aanbiedingen vind je hier ook je punten, vouchers en open je eenvoudig de folder. spaar voor korting en limited editions Met je HEMA pas krijg je een gratis tompouce op je verjaardag! Daarnaast spaar je met iedere aankoop voor korting en limited editions. Scan de QR code in de app bij elke aankoop om punten te sparen. reviews Benieuwd naar de ervaringen van andere klanten? In de nieuwste versie van onze app kun je de meningen van andere klanten lezen en zo een weloverwogen keuze maken. volg je bestelling Mis geen enkele informatie over je bestelling. Meld…
App details
What you can learn from HEMA
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are HEMA's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: HEMA runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #9C1CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.