Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of New Scientist's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#041C44 bg
#273B5E
#046CB4 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Discover award-winning journalism with the New Scientist app. From artificial intelligence to climate change, and the latest innovations in healthcare to the mysteries of quantum physics and the human mind, New Scientist is your trusted, impartial source of information about what is going on in the world. Read daily news updates and our latest issues Watch fascinating videos – from robotics to rare animal behaviour Listen to our weekly podcast and audio articles Download the app for free now. Already a subscriber? Log in with your newscientist.com account to unlock your full access. Need help? Visit newscientist.com/help
App details
What you can learn from New Scientist
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are New Scientist's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: New Scientist runs a dark set with one background colour (#041C44) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #046CB4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.