Sampled from 4 of SheMed's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4EC bg
#DDD6CF
#A44464 accent
#111111 text
SheMed is a female-founded, female-focused company that provides world-class women's healthcare for our members. Our mission is to revolutionise women's health by creating a safe space for women to get the right diagnosis and treatment for their health and wellness concerns. We do this with the support of our certified women’s health and weight loss specialists. The SheMed app provides you with all the essential stats, facts and information you need as part of your weight loss journey. Whether it’s accessing your weekly check-ins, staying on top of your weight loss numbers, or reading our in-app women’s health blogs and articles, our in-app features will play a major role in helping you achieve the weight loss success you deserve. APP FEATURES Progress Tracking Gain insights in your health and wellness journey through our tracking features and history backlog. You’ll be able to…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are SheMed's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SheMed runs a light set with one background colour (#FCF4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #A44464, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.