Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of NEW - appWash by Miele's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#D44C34 bg
#DA6550
#FCB49C accent
#FFFFFF text
- #1NEW Q PPWQ S H by Miele your digital laundryroom
- #2< Your Order Laundry Routine ~ Machine: 09183
- #3in-app chat for support with questions and problems
- #4Hey Max! © Your Location Miele OPS HQ
Captions read from the screenshots (OCR, may contain small errors): 4 headlines, 8.5 words on average (longest 10), 75% speak to "you".
Screenshots
Icon palette
About this app
Wir stellen unsere Standorte derzeit schrittweise auf das NEW – appWash by Miele Erlebnis um. Wenn Ihr Waschraum bereits migriert wurde – willkommen in der nächsten Generation des digitalen Waschens Mit wenigen Klicks Waschmaschinen online buchen und bezahlen. appWash digitalisiert euren Waschkeller oder eure Waschküche! Unser Fokus: einfach. waschen. einfach. appWash vereinfacht so viel wie möglich in Verbindung mit dem notwendigen, oft leidigen Thema Waschen. Auf deinem Smartphone kannst du appWash immer und von überall aus nutzen. Auch Waschen wird somit modern und digital. Und das alles ohne die App zu überlasten. Keine unnötigen Features und Zusatzfunktionen, denn am Ende dreht es sich einfach nur um‘s Waschen – nicht mehr, nicht weniger. waschen. Was appWash kann? Einfach nur das, was du zum Waschen und Trocknen brauchst: 1 | Freie Waschmaschinen und Trockner einsehen und b…
App details
What you can learn from NEW - appWash by Miele
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are NEW - appWash by Miele's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: NEW - appWash by Miele runs a dark set with one background colour (#D44C34) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCB49C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.