Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Roost Social's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040C1C bg
#272E3B
#14446C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Roost brings back old school messages with carrier pigeons and snail mail. You send a note, a bird picks it up, and it flies across the world to your friends. No instant delivery. No read receipts ten seconds later. Just a little bird in the air, carrying your words, taking the time it takes. Watch yours and your friends birds fly in real time around the world. Be in the moment. Send something and go live your day. When your bird lands, it lands. BUILD YOUR ROOKERY Catch birds of every feather. Your favorite New York Pigeon, rare cardinals, mythical phoenixes. Every one has its own speed based on their real speeds. Feed them, level them up, watch your flock grow. REAL MAPS, REAL FLIGHTS Every delivery flies a real route across a real map. Track your bird as it goes. See where it is, how far it's come, when it's landing. FRIENDS, NOT FEEDS No algorithms. No endless scroll. Just you…
App details
What you can learn from Roost Social
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Roost Social's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Roost Social runs a dark set where the background shifts from screenshot to screenshot (first shot #040C1C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #14446C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.