Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of TapSOS's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#3C74CC bg
#5787D3
#3CDCC4 accent
#FFFFFF text
Screenshots
Icon palette
About this app
TapSOS – Get help, even when you can’t speak Sometimes, calling for help just isn’t possible. Maybe you’re in danger, maybe you have a condition that makes speaking difficult, or maybe you just can’t find the words. TapSOS is here for those moments. TapSOS is government-accredited and integrated with the UK’s 999 emergency system — so when you need help, you’re connected straight to the people who can send it. With just a few taps, you can quickly and quietly request help, share your location, and give emergency services the vital details they need — all without saying a word. Why TapSOS? • Discreet and safe: Ask for help without speaking, even in threatening situations. • Inclusive: Designed with and for people who are Deaf, have hearing loss, speech difficulties, neurodiversity, or other access needs. • Clear and simple: Easy to use in moments of stress. • Multilingual: …
App details
What you can learn from TapSOS
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are TapSOS's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: TapSOS runs a dark set with one background colour (#3C74CC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3CDCC4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.