Sampled from 3 of Mi Santa Fe's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#D4444C accent
#111111 text
Mi Santa Fe es tu acceso seguro y personalizado a los trámites, servicios y documentos del Gobierno de la Provincia de Santa Fe. Acceso y personalización Creá tu cuenta a través del portal ID Ciudadana (https://www.santafe.gob.ar/idciudadana/perfil) y verificá tu identidad para habilitar tu personalización de este perfil digital. Con ese usuario podés ingresar a todos los espacios digitales del Estado provincial. ¿Qué podés ver y hacer? Seleccioná los servicios que querés tener siempre a mano. En la app encontrarás: Documentos digitales: consultá en cualquier momento tu licencia de conducir, datos del Registro Civil y tus vacunas. Domicilio digital: verificá y accedé a tu domicilio digital provincial, donde recibirás avisos e información oficial que el Gobierno Provincial desee comunicarte. Impuestos: consultá el estado de tus tributos provinciales y mantené todo al día. Atención vi…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Mi Santa Fe's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Mi Santa Fe runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #D4444C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.