Sampled from 3 of Now Charge+'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#449C24 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Bem-vindo(a) ao mundo da mobilidade elétrica sustentável. Para sua melhor experiência com um veículo elétrico ou híbrido plug-in, baixe o nosso app e aproveite a rede de eletropostos da Now Charge. Com o APP Now Charge+ você pode: • Localizar um eletroposto próximo ou pesquisando pelo endereço, cidade ou referência • Verificar a disponibilidade de cada plugue do eletroposto em tempo real • Usar seu aplicativo de planejamento de rotas favorito para chegar lá • Acompanhar o andamento de sua recarga em tempo real • Consultar seu histórico de recarga • Pagar suas recargas no cartão de crédito, sem necessidade de pré-autorização, ou adquirir créditos para sua carteira via PIX. E tudo muito simples, rápido e seguro. Now Charge!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Now Charge+'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Now Charge+ runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #449C24, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.