Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Access: Houses of KaDeWe's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#94644C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Access: Houses of KaDeWe Access: Houses of KaDeWe ist der neue Name unseres Loyalty Programms – mit neuem Branding, aber unverändertem Programm. Ihr bestehender Login und Ihr Punktestand bleiben selbstverständlich erhalten. Sammeln Sie Punkte bei jedem Einkauf in KaDeWe, Alsterhaus und Oberpollinger – und sichern Sie sich exklusive Vorteile, luxuriöse Erlebnisse und persönliche Services in Berlin, Hamburg und München. Ihre Vorteile auf einen Blick: • Punkte sammeln, leicht gemacht 1 Punkt für jeden Euro – ob Fashion, Beauty, Kids, Home & Living oder Gourmet. Einfach mit der App und Ihrer digitalen Access Card. • Gutscheine direkt in der App Erhalten Sie wertvolle Gutscheine für Ihre Punkte und lösen Sie Ihre Vorteile direkt in der App ein – ganz ohne Papier. • Exklusive Status-Level Premium ab 500 Punkten, Superior ab 5.000 und Royal ab 10.000 – jede Stufe bringt mehr Benefits …
App details
What you can learn from Access: Houses of KaDeWe
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Access: Houses of KaDeWe's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Access: Houses of KaDeWe runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #94644C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.