Sampled from 5 of King's College Hospital Dubai's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#0C244C accent
#111111 text
Kings Health The best healthcare, in your pocket. King's College Hospital London has set the standard for medical excellence in the region. King's Hub brings that legacy to you, putting your entire healthcare journey into one beautifully simple app. Getting started takes seconds. Sign in securely with UAE Pass, book your appointment, and check in on arrival with just your Emirates ID. No queues. No paperwork. No waiting rooms full of uncertainty. Book in a tap Find the right specialist and secure your appointment instantly. Self check-in with Emirates ID means you walk straight in. Know exactly where you stand Live queue updates and wait times, sent straight to your phone. Your time matters, we never waste it. Never get lost hospital maps guide you from the car park to your consultation room. Your results, the moment they're ready Lab reports, and imaging results instantly acc…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are King's College Hospital Dubai's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: King's College Hospital Dubai runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #0C244C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.