Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Pumping Tracker: Milk Stash's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#541CA4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Pumping Tracker & Pump Log — support for new moms Made for new and expecting moms who want an easier breastfeeding and pumping journey. Log every pumping session, breastfeeding feed, and bottle in seconds, then get clear breast-milk insights that turn raw logs into daily confidence. Why new moms love it See what matters: Daily, weekly, and monthly trends reveal your rhythm from the first newborn weeks. Breast-milk balance: Left, right, and both sessions at a glance. Smart pumping tips: Suggested time windows based on your history. Supply vs feed (ml): Compare what you pump versus what your baby drinks. Freezer FIFO and expiry reminders: Use the right stored milk first and avoid waste. Bottle intake by source: Fresh, Fridge, or Freezer — know where each feed comes from. History and sync: Keep your journey safe across devices. AI-assisted pumping routine (Pro): Build a realistic…
App details
What you can learn from Pumping Tracker: Milk Stash
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Pumping Tracker: Milk Stash's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pumping Tracker: Milk Stash runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #541CA4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.