Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of London Underground Planner's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#248CFC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Navigate London’s Tube network easily and efficiently. Plan your best route, check live station updates, and explore official maps — all in one convenient app. Features: Smart route planning — find the fastest and most convenient way to your destination. Official Tube maps — stay oriented with accurate and up-to-date London Underground maps. Detailed directions — view each step of your trip and switch between lines effortlessly. Live service status — stay informed about delays, closures, or line changes in real time. Saved routes — keep your frequent trips handy for quick access. Designed for both daily commuters and visitors, London Underground Planner helps you move around London with confidence. Privacy Policy: https://docs.google.com/document/d/1YGoGM15aIzQtryuz-WniB6okmZLgGLObRh52ggHUO50/edit?usp=sharing Terms and Conditions: https://docs.google.com/document/d/1hWnbLKSAqsB…
App details
What you can learn from London Underground Planner
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are London Underground Planner's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: London Underground Planner runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #248CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.