Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Smart Cleanup: Phone Cleaner's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C74FC bg
#4987FC
#94B4FC accent
#FFFFFF text
Screenshots
Icon palette
About this app
Running out of phone storage? Clean up your iPhone easily with Smart Cleanup! Smart Cleanup is a smart iPhone cleaner that helps you free up storage by cleaning photos, compressing videos, and organizing contacts - giving you more space while keeping everything under control. STORAGE OPTIMIZATION – FREE UP SPACE FAST - Free up space without deleting what matters: - Remove duplicate and similar photos - Clean up live photos and screenshots - Compress large videos to save space - Review low-quality images before deleting - Clean your gallery with simple swipe gestures - Organize and merge duplicate contacts SMART GALLERY CLEANER – DELETE DUPLICATE PHOTOS - Remove duplicates in just a few taps: - Detect duplicate and similar photos instantly - Keep the best shots and remove the rest - Clean live photos without losing important moments GARBAGE CONTAINER – SAFE CLEANUP REVIEW - Safe c…
App details
What you can learn from Smart Cleanup: Phone Cleaner
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Smart Cleanup: Phone Cleaner's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Smart Cleanup: Phone Cleaner runs a dark set with one background colour (#2C74FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #94B4FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.