Sampled from 6 of Baby Weather & Outfit's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCDCA4 bg
#DDC190
#BC6C54 accent
#111111 text
Как правильно одеть ребёнка по погоде? Это приложение помогает родителям быстро подобрать одежду для ребёнка с учётом температуры воздуха, погоды и возраста. Приложение показывает текущую погоду, температуру и наглядно подсказывает, что надеть ребёнку сегодня: куртку, шапку, обувь и другие элементы одежды. Рекомендации подходят для разных погодных условий — от прохладной до тёплой погоды. Вы можете выбрать возраст ребёнка, чтобы подбор одежды был максимально точным. Также доступен выбор единиц измерения температуры — градусы Цельсия или Фаренгейта. Приложение создано для родителей, которые хотят быть уверены, что ребёнок одет комфортно и по погоде. LICENSED APPLICATION END USER LICENSE AGREEMENT - https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Baby Weather & Outfit's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Baby Weather & Outfit runs a light set with one background colour (#FCDCA4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #BC6C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.