Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 3 of Bäckerei Engel's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#940424 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Digitale Kundenkarte Mit unserer Engel-Card sammelst du mit jedem Einkauf Treuepunkte, die du jetzt ganz einfach und bequem in unserer App einsehen kannst. Für jeden Euro Einkaufswert gibt es zwei Treuepunkte (1 Treuepunkt = 1 Cent). Bei einem Kauf unseres Snacks und Brot des Monats bekommst du jeweils 30 Treuepunkte pro Produkt geschenkt. Du kannst deine Punkte jederzeit ab dem nächsten Einkauf einlösen. Zusätzlich kannst du schnell Guthaben aufladen und einfach mit der App bezahlen. So hast du alles, was du für deinen Einkauf bei Engel brauchst praktisch auf deinem Handy. Tradition & Handwerk seit 1925 in Höxter – in über 40 Filialen Seit über 100 Jahren geben unsere Engel ihr Bestes, denn eines garantieren wir seit 1925: Himmlischen Geschmack! Wir sind überzeugt von eigenen Rezepturen und echtem Backhandwerk. Die Qualität und Frische unserer Backwaren steht für uns an erster Stel…
App details
What you can learn from Bäckerei Engel
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Bäckerei Engel's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Bäckerei Engel runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #940424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.