Sampled from 4 of Moves - daily log's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECEC bg
#D6CFCF
#4C84BC accent
#111111 text
Moves turns your day into a clear timeline of places you visited and how you moved between them. Privacy is the core feature: no location information leaves your device. Moves stores your timeline locally on your iPhone and processes visits, routes, and transport detection on-device. You can: See your day as places + movement segments View routes on a map Add labels to places Export your data as GPX, GeoJSON, or CSV whenever you choose Moves is designed for people who want personal location history without cloud tracking. No account required. No automatic uploads. Your data stays under your control. Data is stored in your personal iCloud. The only time data leaves your device is when you explicitly export and share it yourself.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Moves - daily log's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Moves - daily log runs a light set with one background colour (#F4ECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4C84BC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Sports apps approach the same problem? Browse more Sports apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.