Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 3 of Military Benefits App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#242C1C bg
#42493B
#84D4FC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Most military members are leaving thousands of dollars on the table every year because nobody told them what they qualify for. The Military Benefits App was built to fix that. We mapped every military discount and benefit in America so you never miss what you have earned. Over 40,000 service members and veterans already use the app to save money and track their benefits in one place. THE DISCOUNT MAP Over 100,000 verified military discounts mapped to your location. Major chains and local businesses near every base in the country. Search by category, browse nearby, or explore discounts wherever you travel. The most comprehensive military discount map ever built. FREE BENEFITS MAP Over 5,000 free locations mapped for the military community. USO lounges, Fisher Houses, Blue Star Museums, free National Parks, VA medical centers, state parks, and more. All free. All mapped. All in your po…
App details
What you can learn from Military Benefits App
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Military Benefits App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Military Benefits App runs a dark set with one background colour (#242C1C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #84D4FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.