Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of City of Melbourne Library app's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#111111 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
The City of Melbourne Library app allows library patrons to access the online services of their library on their device, any time, anywhere. Functionality includes: • Search for and reserve items • View loans, reservations, and payments • Update personal details • Manage multiple library memberships • Download e-books, e-audio books, and magazines • Save lists of favourite items for later • “Discover” – reading lists, featured items, recommendations • Issue items within the library by scanning the library barcode – (if the library allows)
App details
What you can learn from City of Melbourne Library app
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are City of Melbourne Library app's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: City of Melbourne Library app runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.