Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Toast: AI Calorie Tracker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCEC bg
#DDDDCF
#FC9C3C accent
#111111 text
Screenshots
Icon palette
About this app
Toast is the AI calorie tracker built for real meals. Snap a photo of your food and get an instant nutrition estimate, including calories, protein, carbs, fat, and a simple health score. No endless searching, no manual macro math, and no guessing your way through every meal. WHY TOAST • AI meal scanning Point your camera at your plate and get a nutrition breakdown in seconds. • Built for everyday food Toast helps estimate meals from restaurants, home cooking, snacks, and mixed plates. • Macros made simple Track calories, protein, carbs, and fat against a plan built around your goal. • Health score for every meal Get a clear 0 to 100 score that makes your next choice easier. • Text logging when you need it Forgot to take a photo? Just describe what you ate and Toast will estimate it. A PLAN MADE FOR YOU Answer a few quick questions and Toast builds daily calorie and macro targets…
App details
What you can learn from Toast: AI Calorie Tracker
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Toast: AI Calorie Tracker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Toast: AI Calorie Tracker runs a light set with one background colour (#FCFCEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC9C3C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.